Being a San Diego video production company, we are often on location and like to video tape our subjects or product in the out-of-doors. We have found that there is no better resource than God’s creation to make pretty pictures. But like any location, light is always a consideration. Light can be the camera’s best friend or its worst enemy. Just how does one make sure that light is a friend, you ask? Any lighting director or directory of photography will tell you that light is made to be a friend by the way it is controlled.
Let’s use sunlight as the example. On a very bright day (as you will see in the video associated with this post), the sun will invariably cast unwanted shadows on the subject to be video taped. So, enter the FlexFill. The FlexFill is a handy little tool with a selection of two specific functions designed to fit any situation. When configured for reflection, the shiny side can be used to bounce light from the source to the subject. Doing so fills in unwanted shadows. When the shiny sheath is removed, the FlexFill can be used to diffuse a strong light source so that the diffused light s evenly distributed over the subject to be taped. The concept is simple but on those really bright days, it is great to have control over our friend, light.