When it comes to video production in San Diego, BizVid Communications finds that the little extras on a video production can really add credibility and brand recognition to a client. One of the creative components we are adding to videos more and more regularly is motion graphics tied to the client’s name or logo. A sun flare here or a flying word there, blended with a sound effect and a burst of flame or smoke (as with BizVid’s animated logo) can add that sometimes illusive “wow” factor to any video project. Our video animator is one of the best in the business. His name is Dave Matthies. Dave also happens to be partner Bill Gruber’s son-in-law.
Besides being our ongoing motion graphics innovator, Dave’s work can be seen throughout the various television networks. He is responsible for designing those heavily animated openings for a variety of true life series’ that you’ll see on the screen.
Dave is a master of the blatant and the nuance. He can create an “in your face” graphic whose message is undeniable, or a subtle visual that implies the quality and excellence of a client. It’s hard to describe these elements in words, but easy to display them. Here’s an example of the creations Dave does for us and others. You can also find him at his cowboymustache website.
The work that Dave presents can cost from the hundreds to the thousands, depending on the complexities. His favorite software is the Maya system. Even so, Dave’s genius is found in the way he pushes the limits of his software to build visuals that have peers asking, “how did he do that?” Another amazing facet of the artist named Dave Matthies is his remarkable even tempered nature. When other creative minded geniuses are screaming and giving tantrums, Dave is gently hearing and answering client directives with a gentle demeanor.
When our clients want to stand apart from their competitors, there are always pleased in the graphics, whether simple or complex, that we have Dave create for them. He can turn a client logo into a work of animated art.