The first few seconds of your informational video can establish the effectiveness. Today we are going to talk about opening your video with something that will grab the attention of your intended viewer.
In terms of my free money statement… the tips you are about to receive are like money in the bank. If you can hook your viewer early, your chances are much better that you will keep them longer. In my first of several examples, I will show some excerpts of a recent video we did for Net Motion Wireless, a company providing software for organizations with mobile work forces, giving them the connectivity, visibility and control needed to solve the common challenges of wireless computing. They wanted to use the client, the Oregon State Police as their case study. Read more →