In this blog we will condense a full day taping into about a four or five minute video in order to show you the overall process. This is called a time lapse. Bizvid Communications is a leading video production company located in San Diego California.
This client is called Vinturi and they produce wine and spirits aerators, with offices and distribution around the world. We used their expansive North San Diego county location for the site of our video taping. Their kitchen area was ideal for staging the action, allowing ample space for our team to set up behind the scenes.
We were producing seven scripts of just under two minutes in length. Each video was to illustrate the use of one of seven Vinturi products or product lines. Our client hired a young lady named Tenley Molzahn to be their spokesperson. Tenley was a well-known participant in a network reality series called “The Bachelor“, Season 14.
Here you are watching our production crew busily incorporating two cameras, microphones and lighting within this set. Today’s crew includes two camera people who also serve as directors of photography and lighting, several gaffers or helpers… an audio expert, a teleprompter professional and a makeup artist. You will also see BizVid owners Bill Gruber as the director and Caz Taylor the producer flitting around the area …as we set up shots, talk with the talent, clients and crew.
Most of this crew has worked together over many years so the process of setting up is a very fluid. In fact you may think this video is sped up but it is not… this is our crew working in real-time. Okay, maybe they are not this fast but they’re pretty good.
You are watching the lighting grid go up in the foreground with a number of back lights being adjusted as we put the set together. Each of the seven videos will have two main staging areas on which the cameras will focus. As you can see, the lighting and the props need to be placed accordingly.
Since the wall areas were a little dark we elected to put what we call gobos as the lighting in those backgrounds to make them more interesting. You will see the director’s table set up on the right-hand side of the set. This is where the director and producer sit to direct the action and to note the time codes for each video take.
As the talent enters the scene you will see them going over the script numerous times to get comfortable with the content. All the while our makeup artist will be primping and the crew will be tweaking the props and lighting so we can begin the actual production. Often, viewers of finished videos won’t even comprehend the amount of work that goes in preparing a production such as this. Here we will return to real time for a moment to catch the action as it actually happens.
(Talent begins presenting the script)
Once the final line is delivered and the director is happy with what was captured, he declares “that’s a wrap”… Which is the cue for the set to be struck and everybody prepares to go home, confident in a job well done. We hope you find this blog to be informative as we give you a look at a Bizvid Communications production from beginning to end.