One of the best ways to suggest credibility and news worthiness is to build your informational video around a news-style setting. In this blog, we’ll give you some tips to save you time and expense in making that happen.
BizVid Communications is a video production leader, located in San Diego, California. While we will use an actual news set that we customized for our client, Global Check, to illustrate our points, a simple chair or chairs configured around a table or counter will do. In those instances it may come across more like a news interview setting instead of a news desk, and that’s okay. Your “on-camera” talent should take on a more demonstrative, factual tone in their delivery, rather than a light, conversational approach. This suggests that the information they are delivering is newsworthy and worth the viewer’s immediate attention. Read more →