BizVid is a video production leader in San Diego County. I’m Bill Gruber, one of the owners of this company. Today, we’ll  discuss the value of archiving Video Production “How To” Blogs. Over the years, we have created quite a number of these brief videos for our website and other social media outlets. Of all the topics, we’ve found that the best received ones deal with “how to”.

Every month BizVid produces blogs to go on our website.  Since I am the more technically savvy between my partner and I, it generally falls to me to produce this type of video.  Topics help amateur video producers add polish to their productions. Topics include “How to create a linear wipe in Premiere Pro”,  “how to eliminate noise with Adobe Audition”,  “How to Blur Faces in Adobe Premiere Pro”,  “How to create a gradient background in your video”,  and the list goes on.

Below is a link to one of our more popular video tutorials. This is an explanation of how to create a scrolling movie credits in Premiere Pro. Though it may sound like a dry topic to make a video about, tons of editors who use Premiere are searching YouTube for the methods to do this every day. We knew that if we made a video that answered their question, we’d get their views. That in-turn exposes more people to our YouTube channel which is filled with helpful content.

When we post these kinds of videos on our blog and through YouTube, we are continually amazed at the interest in these very specialized topics. One of the more unexpected blog successes was a simple little video we did, describing how a clapboard works and what it does to synchronize audio and video together in a video session. We thought this was such a common process that it didn’t need mentioning. But once we posted it, many remarked at how helpful and informative it was.

Right then, we realized that some of the things we take for granted as long-time video producers are informative and invaluable to amateur videographers. If you want to expand your own video production knowledge, we invite you to navigate our many “how to” videos archived under our WordPress blog link on the BizVid Communications website.  You’ll find our blog archives link  at the top of our home page joined by our Facebook, Yelp and YouTube icons. Enjoy.

Thanks for joining us on this blog from BizVid Communications, a leading San Diego video production company. I want to talk to you today about the phrase I just used: “a leading San Diego video production company”… it takes some work to become known as an industry leader. If used properly, today’s social media can aid in the process. 

Since search engines are literally one of the “engines” that drive computer and social media traffic, incorporating a wise blend of heavily trafficked social media in your own website will aid in what is known as Search engine optimization. When your company takes great advantage of the sites and pages and media that is heavily viewed and ranked, your own popularity and rankings actually dovetail with other popular media. It’s taken hard work to be ranked high in Google and other searches.

Some of the ways we optimize our web presence has been  to incorporate and interlink our videos on YouTube and Vimeo to our BizVid Website.  We do the same thing with our frequent blogs, which appear on our website, as well as through our YouTube and Vimeo accounts. Add these to our company’s Facebook pages and in our Yelp reviews, and when search engines see that your company appears within many high ranking media, your own ranking increases. While the sheer number of media options is growing by the day, it is wise to be selective in the media you incorporate into your website. If for no other reason, to keep you sane.

At the end of the day… your greatest success will come from what you do best. In our case that is video production.  A company can have the best web support and SEO assistance, but the bottom line is if you aren’t who you are, it doesn’t really matter.  Thanks for joining us on this blog.

Every once in awhile, you may have the need to actually grab a YouTube video and keep it (for whatever reason) on your own hard drive. You may also have a need to edit it or further manipulate it, if you have simple editing software.

Not long ago, we discovered a cool and free application software called KeepVid

Free app for grabbing and saving YouTube Videos

As well as YouTube, it will also let you download and save videos directly from Google, Metacafe, Putfile and more. The directions are simple. Just cut and paste the actual URL link in the window provided. You will then be asked to click the download button in the same window. Beneath, you’ll be asked to select the quality of your download These may include High Def, and Standard Def in high, medium and low qualities. Often, you can also download in FLV or MP3 or MP4 formats. If you want the convenience of transferring back and forth to several other formats, I use the AVS Video Converter on my home computer.